Label Veerma Mehra

The Journey of Label Veerma Mehra, Four years ago Veerma Mehra started out with a modest dream and a strong passion for textiles in the quiet nooks of a house rather than in a large studio. Slowly what began as a modest notion in a housewifes heart blossomed into something exquisite. Passion became purpose for Veerma with each stitch each design and each happy customer. There were only commitment ingenuity and a desire to give women a sense of uniqueness through their clothing—no large expenditures or spectacular debuts. The journey progressed client by client design by design.

Veerma Mehra evolved from a boutique to a place where comfort style and individuality all coexisted as word got out and trust increased. Each piece has a unique touch from choosing airy mul fabrics and soft cottons to experimenting with tissue textures and contemporary silhouettes. Clothing should feel like it belongs to the woman wearing it in addition to being aesthetically pleasing according to the philosophy behind every creation. From a homemaker with a creative spark to a stylist and designer blazing her own trail Veerma now embodies that journey. The core of everything is still the same: a dedication to comfort quality and giving each woman a sense of self-worth grace and uniqueness.